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AdamColeman's avatar

The TikTok Ban: A Psychological Power Play

Donald Trump’s handling of the TikTok ban is a textbook example of psychological manipulation targeting Gen Z. Here’s how the strategy worked:

1. Manufactured Crisis

By framing TikTok as a national security threat, Trump exploited the illusory truth effect—repeating a claim until it felt true. Targeting TikTok, a Gen Z cultural hub, triggered reactance psychology, where restrictions fuel rebellion, making his eventual reversal more impactful.

2. Perception of Power

Trump’s decision to lift the ban created the illusion he was more powerful than Congress. This leveraged the halo effect, positioning him as an independent disruptor, resonating with Gen Z’s distrust of traditional institutions.

3. Oversimplified Narratives

The ban boiled down to “Trump vs. Congress,” exploiting Gen Z’s reliance on quick, surface-level content. This relied on heuristics—mental shortcuts that simplified the issue, obscuring the deeper manipulation at play.

Takeaway for Gen Z

Trump’s TikTok manoeuvre reveals how easily emotional triggers and oversimplified narratives can be used to manipulate even the most skeptical generation. The solution? Stay critical, dig deeper, and question who benefits from the spectacle.

GQ

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Al Keen's avatar

Agreed, the whole thing has been transparently political from the start. I do see the liability in allowing foreign nations to collect data on our citizens but TikTok is not the standout they are pretending it to be and US owned apps with bad security are just as if not more risky. It's similar to legislative issues with gun control, drugs and all sorts of other issues - to effectively regulate instead of targeting a specific item it's necessary to define the mechanism that generates the outcome which is undesired and write laws defining the use or non use. If you just ban TikTok or just ban AR-15's exc. Then someone will just dress whatever it is up differently and market the new version like has just happened with rednote and why you can go to gun shows and even mail order mods to turn legal weapons into functionaly automatic weapons exc. Because we outlawed a specific thing but not the thing that makes it the thing that was undesirable.

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